I'm thrilled to share some MM news that is very dear to my heart. Yesterday, we launched our first Molly Moorkamp Bridal collection, a project that has been two years in the making. My concentration while studying fashion design at FIT was bridal design, and I always knew bridal would be a part of MM from the beginning. The two years we spent developing MM while running our custom business was often surrounded by weddings.
As our custom inquiries started to build, we often heard similar requests. Brides-to-be had found the perfect dress, but had no elegant, timeless options for the other events surrounded by a wedding. We were in high demand for rehearsal dinner ensembles, a fabulous "change into" dancing look for the long evening, or a classic feminine option for the day after friends and family brunch. I spoke with Martha Stewart Weddings about the collection on their Instagram's mystories yesterday.
When we launched this holiday season, the inquires started to increase; Our beloved Lady dress, or the sleek best-selling Lizzy shift, can you make this for my wedding?! Every piece in the first collection are items we've perfected with custom clients over the years.
It's feminine. It's clean. It's the classic silhouette you've been looking for, with none of the noise of a passing trend.
And of course, there are MM bows.
In addition, I'm so thrilled to share we will be partnering with Over the Moon in tandem with our bridal launch. You will be able to shop all of our bridal pieces on their gorgeously curated bridal shop, in addition to our site. They have everything a bride could need surrounding her big day. I'm honored and delighted to be a part of it!
Cheers to the first of many exciting bridal seasons at MM!
And while you shop the collection, be sure to listen to our bridal playlist, Mrs Martini - an MM curation of every song our brides might want to listen to while preparing for their big day.